Who We Are
Accurus Research Systems is a
full-service market and opinion research firm located
in Burlington, North Carolina. We are conveniently situated between the
Research Triangle
of Raleigh, Durham and Chapel Hill to the east and the Piedmont Triad
of Greensboro,
Winston-Salem and High Point to the west.
Founded in 1988, Accurus Research
Systems has provided research services to a broad array
of corporate, political, media, not-for-profit, and specialized clients
in the areas of public opinion
polling, customer satisfaction studies, business-to-business research,
and employee attitude
surveys, among others.
Accurus Research Systems offers
custom designed research in both quantitative and qualitative measurement
in addition to research consultation and research training. The firm’s
data collection methodologies include web surveys, telephone surveys,
mailed questionnaires, face-to-face
interviewing, and focus groups.
All research projects are entered
into without rigidly preconceived notions regarding methodology
or analysis. Instead, each study is custom designed and utilizes innovative
sampling plans, data collection approaches and methods of analysis.
Since its founding, Accurus Research
Systems has developed a reputation for precision in its
survey results. Regular attendance at professional conferences and
continuing professional
education keeps Accurus Research Systems at the forefront of new and developing
methodologies and technology.
|